Contact Service Agent
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Jon Rivers
Marketing
To help us better understand your needs and estimate the effort required for an xMonthly Agent, please consider the following Value Claims Workshop discovery questions.
Business Overview
- What is your business name and website URL?
- Can you provide a brief description of your business and its primary products or services?
- Who is your target audience?
Current Marketing Efforts
- Have you previously conducted any marketing workshops or strategy sessions? If so, what were the outcomes?
- What are your current marketing goals?
Value Proposition
- What do you believe is your company’s unique value (your “X”)?
- How do you currently communicate this value to your audience?
Messaging and Branding
- Do you have existing baseline messaging for your company, services, and products?
- How consistent is your messaging across different platforms (website, brochures, emails, social media)?
Workshop Participation
- Who from your team will participate in the brainstorming sessions
- What are the key value claims you want to focus on during the workshops?
Evidence and Content
- What types of evidence (quotes, blogs, eBooks, infographics, articles, videos) do you currently use to support your value claims?
- Do you have a content creation plan in place to generate this evidence?
Marketing Plan
- What are your short-term and long-term marketing goals?
- How do you measure the success of your marketing efforts?
- What key performance indicators (KPIs) are most important to you?
By answering these Value Claims Workshop discovery questions, we can better understand your needs and provide a tailored solution that meets your business objectives. If you have any further questions or need assistance, feel free to reach out!